Basics workshop: LinkedIn
Your network under control!
Let’s discover your company’s hidden potential on LinkedIn together.
Key data:
Next dates
05.08.2026
17.09.2026
Time: 09:30 am to 01:30 pm
Further dates on request
Individual in-house workshops also possible
Where?
With us: ABG Marketing GmbH,
Wiener Straße 98, 01219 Dresden
OR
At your company (by appointment)
Duration & number of participants
For group workshops: 4 hours, limited to 6 participantsFor in-house workshops: 6 hours, limited to 4 participants
Target group
- Small and medium-sized enterprises - Start-ups - Freelancers
Agenda
1. Important facts about LinkedIn
2. Creating a personal profile
3. Creating/optimizing a company profile
4. Network expansion
5. Content strategy - how do I get started?
6. Tools that make the tasks easier
Price
€ 300.00 (group workshop)
€ 1,900.00 (in-house workshop)
Payment is made via invoice.
Simply send an e-mail to hebenstreit@abg-partner.de or use the registration form.
More about our LinkedIn group workshop
Do you want to expand your network, make your brand more visible, attract new talent and finally be recognized as an expert? LinkedIn is now the platform on which careers are built, brands are refined and contracts are awarded. If you play your cards right here, you’ll get noticed. The good news is: You don’t need to be a social media whizz or post 100 updates a day. In our group workshop, we’ll show you how a few simple tricks on LinkedIn can help you stand out exactly where it counts.
Questions that our group workshop will answer:
- Why is a LinkedIn presence indispensable for companies today?
- What opportunities does LinkedIn offer my company and me?
- What do I need to make the most of LinkedIn for my business?
- How do I make the most of my personal LinkedIn profile?
- How do I network and why?
- How do I interact on LinkedIn?
- How do I get the best out of my company profile?
- What opportunities does LinkedIn offer for recruiting?
- What does a successful and GDPR-compliant LinkedIn newsletter look like?
- How do I push my events on LinkedIn?
- What is a corporate influencer?
We can also come straight to you!
We bring our LinkedIn know-how directly to your company! Our in-house workshop is designed to analyze your specific needs and give you exactly the basics and tips you need – so that you can make the best use of LinkedIn for you and your company.
You can request an individual appointment with us. The workshop lasts six hours (including breaks) and costs 1,900 euros. For structured, effective collaboration, we recommend a maximum group size of four people.
Contents of the in-house workshop:
- Individual analysis of your company page and LinkedIn presence
- Target group selection and category creation for customized content
- Steps for the optimal presentation of managing directors and executives
- Concrete measures to expand your network
- Effective use of LinkedIn for sales and employee recruitment
- Integration of LinkedIn into your existing communication channels
Advantages of an in-house workshop:
- Focused, individual knowledge transfer
- Integration of company-specific examples
- Direct implementation of strategies in the company
